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Overview of Advanced Marketing Course:

Our advanced online and offline marketing course gives you a significant step up the career ladder, or will help you to become a better marketer for your own writing business.  

You will build your knowledge of strategic marketing, promotion, pricing, distribution, sales, and other advanced marketing principles. When you complete this module, you will be a better marketer, with a stronger focus, increased effectiveness and complete understanding of what you need to do to market yourself and your writing business.

 

 

 

Who the Program is For:

  • Writers
  • Authors 
  • Entrepreneurs
  • Coaches

What You’ll Learn:

Your program will be flexible and self-paced – so there’s no cookie-cutter program that you have to slug your way through to get to the material you need for your business.  In the advanced course you are also paired with your own mastermind team, and the course material is provided based on what you need to achieve your business goals.  This is a fast-paced program and participation is required on a weekly basis.

Areas of Study:

  • Language and Communication
  • Fundamentals of Business Marketing and Communication
  • Publicity 201
  • Creating an Effective Online Media Presence
  • Handling Interviews (includes taped practice sessions)
  • Working with the Media
  • Building Your Portfolio
  • Case Studies, White Papers and Advanced Article Marketing
  • Creating Multiple Streams of Income
  • Advanced Marketing Technics for Promoting Your Book or Business 

Pre-Requisites for Advanced Marketing:

  • Completion of Modules 1-3
  • Completion of Basic Marketing Module 4

To find out more visit our School Information Center.

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